How to Select Your Ideal Clients

How to Select Your Ideal Clients

When selecting your ideal clients, you want to be certain that this is actually a viable group for you to focus on. You would not want to spend a lot of time, money and energy focusing on a type of person who either is not looking for the type of service you provide, or cannot afford to pay you for your services. Here is a hard truth:  Although you may be able to help just about anyone, not everyone, not Continue reading

12 Days to Get Your Online Biz Booming:  Day 1

12 Days to Get Your Online Biz Booming: Day 1

Growing a successful online business follows a basic formula and, if you follow the formula, you will build a booming online business. A critical ingredient to the formula of success is to identify a target market and niche that you will serve. Many solopreneurs mistakenly do not focus on a specific market when first starting their business. Many find it difficult to pinpoint a specific market Continue reading

How to Find Ideal Clients in 6 Easy Steps

How to Find Ideal Clients in 6 Easy Steps

If you are struggling to get clients, you may not yet have crystal clear clarity on who your ideal client is. To find ideal clients, you want to make sure that this is actually a viable group for you to focus on. You do not want to spend a lot of time, money and energy focusing on a type of person who either is not looking for the type of service you want to provide or cannot afford to Continue reading

How to Peg Your True Niche

How to Peg Your True Niche

The following 30 questions may help you peg your true niche: 1. What do you love doing? (This might be a very short list initially, in which case I strongly recommend you to take some time to reconnect to yourself and go through your life story looking for clues.)     2. What have you dreamed of?    3. What is your passion?     4. If money would not be an Continue reading

How Finding and Attracting a Niche Increases Productivity

How Finding and Attracting a Niche Increases Productivity

I believe that one of the biggest challenges for solopreneurs in online business is marketing yourself. All of your marketing depends on understanding your niche. Your articles, blog posts, social media sites, videos, and emails should be targeted to your niche. If they are not, you are shooting in the dark. Like anything else worthwhile, finding your ideal niche takes work. When you have a system to walk you Continue reading

Finding Your Focused Niche

Finding Your Focused Niche

I believe that every online platform and business owner will benefit from aligning their work with their purpose or calling.  You may be very clear on your life or, like most people (myself included) when I began my first online business, you may not have a clue.  Perhaps you are becoming more conscious and can see that the world is dramatically shifting in this new economy. More and more leaders and Continue reading

Create an Memorable Brand Identity

Create an Memorable Brand Identity

One of the keys to success is identifying your extraordinary attributes, values and passions and then developing a unique personal brand strategy.  I say "strategy", but it should come naturally out of who you are.   One of the books that I suggest you read is: "Make a Name for Yourself:  8 Steps Every Woman Needs to Create a Personal Brand Strategy for Continue reading