Super Easy Way To Improve Your Blog

Super Easy Way To Improve Your Blog

Are you aware that most bloggers do not know why their blog exists?  It's true.  I saw that statement in a report and then went on to conduct my own research. I find that a lot of the confusion that exists among business owners is that there is an abundance of tactical and strategic information out there, but not much in the way of a big picture view. If you know WHY you are engaged in an Continue reading

Will You Brand Your Blog?

Will You Brand Your Blog?

To brand your blog means to define its essence.  The design...the tone...the colors...the logo...its images...and more. The most important blogging decision you make should be what you will be offering your readers and how you will communicate that.  It is all a part of your branding.  Do this correctly, and your blog will come to your reader's mind when she thinks of something in your Continue reading

So You Want to Blog

So You Want to Blog

I deserted my blog.  Over the last 17 months, I got away for blogging because I had became extremely busy with a corporate client.  I hated that I did not have the time to blog because I think that blogging is an awesome adventure--not to mention that it creates an international presence for us.  We can make our make on the world via our blog! Today, I declared that I will begin blogging again Continue reading

Simple Ideas to Increase Blog Traffic

Simple Ideas to Increase Blog Traffic

Know Your Audience. Get crystal clear on who your blog audience is. When you are on top of the interests and behavior of your audience, you are better able to write content that grabs their attention. Niche It. If you are writing for everyone, it is challenging to focus and develop a good relationship with your readers. Narrowing your niche will also help you buildup targeted traffic and position yourself as an Continue reading

How to Select the Right WordPress Theme for You

How to Select the Right WordPress Theme for You

The theme of a WordPress site is the overall design. It includes your basic layout, header, footer, etc.  As you may know by now, there are a gazillion choices available.  Following are tips to help you determine which themes will work well for you:      What is Your Blog’s Purpose + Audience? Think about what you will be blogging about Continue reading

How to Optimize Each Blog Post

How to Optimize Each Blog Post

We bloggers add a new webpage/URL to our websites each time we publish a new blog post.  This means that each blog post is another opportunity be found by a new prospect online, a new chance to show up in search engine results whenever someone is searching for a solution we  provide, and another opportunity to teach our audience.  You can see why publishing content to our blogs is about a lot more than Continue reading

Avoid These Blogging Mistakes

Avoid These Blogging Mistakes

Blogging can be a rewarding way to create a booming online business. You will have a tribe of people who love listening to you and discuss your ideas.  You receive invitations to speak at meetings and conferences.  Traffic to your site just naturally increases.     Of course, not all bloggers experience this in reality.   There are many bloggers at the start; however, few Continue reading